Innov8tive Strategies

Video Marketing Service

Ninety percent of customers say video helps them make buying decisions, and 64% of potential customers say seeing a video makes them more likely to buy.

In fact, studies show that 74% of users who watched an explainer-video about a product subsequently bought it.

Our Process for Brand Elevation Through Video:

In-depth story outline

Whether animated or live-action, we start with an outline that combines audio and visual elements to help your message shine through.

Script writing

Videos are the perfect way to reach your target audience on an emotional level. Using creativity and audience insights, we’ll match the message to the audience you’re trying to reach.

Media training & coaching

It is imperative your team is comfortable on camera. Our expertly trained team can provide guidelines and instructions from wardrobe to suggested phrasing.

B-roll shot on site

Often, supplemental video and cutaways will be shot on-site. We work with your team to develop a b-roll shot list in the weeks leading up to the shoot, then ensure each desired shot is perfectly captured.

On-brand experience

We’ll customize your package to fit your brand.

  • Lower-thirds & full-screen graphics
  • Callouts
  • 2D animations, motion graphics

SEO optimization

Specialized demand generation experts will recommend titles, descriptions and social media posts to optimize your videos for relevant google search phrases.

Delivering high-quality video content

Elevate your digital marketing efforts by leveraging the power of video. We are a Dallas-based video production company that delivers high-quality video content from start to finish. Our in-house production team can produce, storyboard, direct and edit the most captivating visual experience to ‘wow’ your audience – every time.

Why choose us for your next video project?

We are a full-service video production company operating in Dallas. We can handle projects of every scale and genre. We have our own cameras, lighting, modifiers, gimbals/stabilizers and pro audio. Post-production is done in-house on the latest equipment. We work with a team of dedicated writers, producers, directors and cinematographers with the expertise to carry out every aspect of video production from creative services to delivery. We treat every project with utmost professionalism, regardless of the budget or scope.

Why Should You Invest in Video Marketing?

Glad you asked. Today, Video content marketing is one of the most powerful way to reach, engage & delight your customer. It is not only used for brand engagement & awareness but also works great as a conversion tool. It’s the perfect medium to deliver mid-funnel content such as how-to’s, customer testimonials, Webinars, live-stream events and deliver viral (entertaining) content that can fuel you lead engine.